Kravchenko
Specializes in development/purchase of commercial clothing and footwear collections, adaptation of commercial trends, formalization of style DNA, category management of assortment in various sales channels (off-line, on-line, marketplaces, wholesale). Experience:
- more than 25 years in the industry, more than 17 years of experience in conducting consulting projects and conducting training. Author of the course "management of fashion assortment"
- more than 170 implemented consulting projects, more than 2,000 students
- fashion consulting group director of the department "assortment",
- head of trend analytics fcg/fashionsnoops
- zenden director of marketing and member of the board of directors of the company.
- HSE e teacher of original courses within the framework of the program of additional education, master's degree, mba assortment and fashion trends.
- training program for the accelerator petersburg design, project of the government of st. petersburg
- brics+fashion summit lectures on the algorithm for creating a fashion collection within the framework of the lecture hall
Publications/interviews in the media Kommersant fm, bfm, forbes, moscow fm, aif, moscow24, secret of the firm, shoes report, pro fashion, fashionunited, new-retail.ru, fashion store, life & market, general director, etc. Speaker of conferences and business programs Brics+fashion summit, cpm, upgrade forum, ipq forum, be in open, textile salon, interfabric, textile legprom, katman, lingerie showforum Education Higher School inHolland (Amsterdam), State University of Management.
Expert blog: https://t.me/galina_krav; Website: galinakravchenko.ru