Cultural Diplomacy. How Fashion Is Changing the Global Agenda

In an era of global transformation, the creative industries not only mirror cultural change but also serve as powerful instruments of cultural diplomacy. A new polycentric world is emerging, replacing universalist canons with diverse perspectives: creative projects, artworks, and collections convey not only the personal visions of their authors but also the identities and values of entire communities and regions. Fashion weeks, architectural biennales, film festivals, and game industry events are evolving into arenas for strategic dialogue and diplomacy, with their participants acting as cultural ambassadors and guides to the meanings and images of the future. Across the BRICS+ countries, creative industries — including fashion — are playing an increasingly important role in driving economic growth and showcasing global change.

• How does the international agenda shape the creative industries?
• How do nations communicate through the language of creativity within the global system?
• Which countries and macro-regions are emerging as new cultural hubs?
• How can creators preserve their unique voice and aesthetic autonomy while remaining part of the global conversation?