Soma Njie is a human rights activist, lawyer, and the Director of Learning and Legal at Fashion Weekend Gambia. Born in the UK and now residing in The Gambia, she brings a unique perspective as a returnee deeply connected to her heritage. Specializing in African fashion and cultural appropriation, Soma advocates for sustainable and respectful sharing of culture and artisanal techniques while honoring cultural nuances.

An affiliate of Bob Proctor's "Thinking Into Results" program and a certified Shiftbalance Trainer for UN organizations, she conducts 12-week courses on mindset transformation, creativity enhancement, corporate awareness, and emotional regulation. Her coaching aligns with sustainable and ethical practices in the fashion industry.

Committed to bridging cultures and fostering mutual growth between Africa, Russia, and other BRICS nations, Soma leverages fashion tourism and cultural exchange to promote equitable partnerships and deconstruct colonial legacies.