28-30 August 2025
Concert Hall Zaryadye
Exhibition Native motifs
After completing visitor registration, you will get a Personal Account. You will be able to select the business program sessions that interest you and receive a QR code to enter the venue. After registration, you will also be granted access to the
Exhibition
Native motifs
Mahlet Afework
Mahlet
Afework
MAFI MAFI and Mafi Fashion Academy and Lab, Founder and CEO

Mahlet Afework is the founder and creative director of MAFI MAFI, a sustainable Ethiopian fashion brand launched in 2011.

A celebrated fashion designer, Mahlet has gained international recognition, including being a finalist in the Tommy Hilfiger Fashion Frontier Challenge. Her designs have been showcased on runways from Addis Ababa and Lagos to Paris and New York, and have been featured in leading publications such as Vogue Italia, BBC, and Forbes Africa.

MAFI MAFI merges Ethiopia’s rich cultural heritage with contemporary fashion, using hand-woven fabrics crafted by local female artisans. Dedicated to women’s empowerment, Mahlet provides her employees — many of them mothers — with fair wages, flexible working conditions, and access to professional training.

In 2024, Mahlet founded Mafi Fashion Academy & Lab (MFAL), Ethiopia’s first international fashion academy, to equip the next generation of African fashion leaders with world-class training.