
Smirnova
Since childhood, fashion and fashionable clothes have been a magical world that she wanted to get into since she was 6 years old.
For as long as she can remember, she dreamed of being a designer and working with clothes, but she could not draw well.
She defended her diploma at the Marketing Department, and she connected her future work with marketing at FASHION RETAIL. Her love for fashion has lasted almost her entire life and has led to a dozen completed projects with Russian brands and given her the status of a Fashion Rocket in the orbit of style and marketing.
Marketer and brand manager since 2010. Head of Marketing, e-com development and business strategy from 2018 to 2024 in the brands: Akhmadulina Dreams, Alena Akhmadulina, Grunge John, BLCV, Inspire, Imperia Detstva, Alessandro Boreli, School-77, To Body, IZETA, Ulyana Sergeenko, Feelz and a couple dozen more brands.
Education and achievements:
- Graduate of the project "Digital Professions 2035" in the direction of "Digital Marketing Director".
- Certified coach in business psychology.
- Speaker at the BRICS+ Fashion Summit.